Descrição da Empresa

Sobre nós: A Caixa Mágica Software é uma empresa portuguesa líder nos segmentos do mercado Open Source em Portugal. Fornecemos vários serviços, desde consultoria de negócios especializada, desenvolvimento de projetos de software e pesquisa e inovação. Desenvolvemos vários projetos com diversos alvos de implementação. Encontramo-nos ativamente envolvidos com as comunidades Open Source, organizando um evento popular em Lisboa e participando em vários projetos de pesquisa financiados pela União Europeia. A Caixa Mágica mantém fortes laços com a administração pública portuguesa, participando no desenvolvimento de middleware para o sistema do Cartão do Cidadão Português e estendendo o conceito para a padronização e conformidade com os demais sistemas europeus. Também mantemos uma ligação próxima com os departamentos de Inovação e Pesquisa de diversos setores, como telecomunicações e média, energia, sistemas móveis e plataformas baseadas em nuvem para dar suporte a sistemas de manufatura.

Descrição da Função

Overview: A future-oriented company, committed to excellence and customer satisfaction, focuses on providing cutting-edge digital TV and streaming services to its customers as a leading telco operator. It believes in the power of technology to tackle the environmental and social challenges faced. What will you do? CRO Element for Squad B2B Analyze traffic data and behavior of business customers on the website and respective landing pages Create digital journey funnels Analyze customer behavioral data Develop optimization plan for website/LP pages and elements Develop website and landing page personalization plan dedicated to the squad Design dedicated landing pages for specific product sales Design optimized communications for conversions (email and SMS) Develop, implement, and test marketing automation journeys What are we looking for? Bachelor's degree in digital marketing, economics, management, or similar Knowledge/experience of Google Analytics Knowledge/experience of Tag Manager Knowledge/experience of behavior analysis tools (such as Hotjar or Microsoft Clarity) Knowledge/experience of optimization tools (specifically Adobe Target) Knowledge/experience of marketing automation tools (specifically Salesforce Marketing Cloud) Highly organized and analytical Strong communication, interpersonal, and teamwork skills Discipline, self-motivation, persistence, and proactivity Mandatory Factors: Minimum of 2 years of experience in CRO Proven experience in conversion rate optimization through A/B testing, funnel and behavioral analysis, and content optimization Nice to have: Knowledge/experience of Adobe Target Knowledge/experience of Google Analytics Knowledge/experience of Google Tag Manager What can you expect from us? A permanent job contract for a long term project Tech equipment + SIM Card + personal smartphone Health and Life Insurance Social events and team buildings The commitment of letting you grow with us, and be rewarded accordingly A dynamic and young team that will be always there to support you Training in the latest technologies Coffee, fruits, snacks and a warm welcoming when you pass by the office

Localização

• Porto, Portugal